26 June 2023

A user-centric platform for the UK’s only horticultural benevolent society

  • Our Work

Perennial exists to help horticultural workers and their families when times get tough.

We’re midway through a large redevelopment project brought to us by Samir Afhim, Founder of Productile, as part of Perennial’s marketing and fundraising strategy.

Perennial were unsatisfied with their current website platform. As their charity grew, they found that it was no longer fit for purpose for a charity of their size, or the beneficiaries they serve. They needed to scale and future-proof their systems.

The first phase of the project, which is now drawing to a close, has been deep discovery and data gathering. We love getting stuck into the data!

Since the end of last year, we’ve been working closely with the Perennial team to better understand their requirements, as well as those of their audience, in order to design a new, more user-centric platform that integrates seamlessly with their CRM systems to improve data capture, enhance user experience, and modernise internal processes.

Perennial’s project is an exciting one and we are certain the final website will make an incredible difference to the charity as well as its beneficiaries and supporters.

We’re an outdoorsy bunch, so working with Perennial, a charity that supports those who look after our natural environment, was very exciting. We’ve absolutely loved working with this wonderful charity and bringing their project to life.

Vimal Patel, Co-Founder and Managing Director at Giant Digital
Photo of Vimal

Vimal Patel

Co-Founder & Managing Director

Vimal is Commercial Director and a founding partner at Giant Digital. With over 20 years of digital experience - and deep insight from his role as a charity Trustee - he brings a unique perspective on the challenges and opportunities within the sector. Vimal is passionate about using digital in meaningful ways, helping charities find smart, effective solutions that drive lasting positive change.

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