Unleashing the power of Google Analytics 4

A key driver of growth through digital comes from understanding where you need to invest your time and effort, and much of this insight can be gained through the analytics solution on your website. Our dedicated performance team provides a full-suite of Google Analytics 4 (GA4) solutions that help you identify opportunities to develop and grow.

From setup to continued growth

We work with organisations at all stages of GA4 maturity, providing services spanning account setup to advanced data analysis. Our focus is on providing your organisation with the best setup, support, training and analysis to ensure success.

Data-led decision making

Whether you're completely new to GA4, or already have an instance setup and in place, we have a range of services and solutions tailored to your needs:

Account setup

If you need help setting up a GA4 account, but don’t know where to begin, we can support you. The advanced features and functionality of GA4 make it seem overwhelming, and we can advise on the right account for your organisation.

Tracking setup

Adding GA4 tracking tags to a website or app with Google Tag Manager (GTM). Creating custom events to track specific user actions. Setting up data streams for web and app properties. Ensuring all tracking is working correctly through rigorous testing.

GA4 training

We provide training in a number of ways, including training workshops to educate teams on GA4 features and best practices. Custom Training Sessions tailored to the specific needs of your organisation. Ongoing support to optimise your GA4 instance.

Advanced services

Integrating GA4 with other tools like CRM systems, advertising platforms, and data warehouses. Managing the import and export of data to and from GA4. Using multi-touch attribution models to better understand user journeys. Utilising GA4’s predictive metrics to forecast trends and user behaviour.

Account audit

You may have a GA4 instance setup, but it might not be providing you with the right information. We will conduct an audit to identify any potential issues and make recommendations based on our findings.

Analysis and reporting

Dashboard creation in GA4 or Looker Studio for real-time data visualisation. Creating detailed custom reports to meet specific organisational requirements. Conducting in-depth analysis to uncover insights and trends from the data. Providing insights and recommendations based on data analysis.

Ongoing support and optimisation

Performing regular audits of your GA4 setup to ensure data accuracy and reliability. Providing ongoing support to resolve any issues or discrepancies in tracking. Continuously monitoring the performance of the GA4 setup to ensure optimal functionality.

Specialized services

Focusing specifically on GA4 implementation and analysis for mobile applications. Ensuring that the GA4 setup complies with data privacy laws and regulations like GDPR. Assisting organisations in smoothly transitioning from Universal Analytics to GA4.

A complete analytics solution

We work across the entire suite of Google products, and also provide integrations with other platforms, too.

Services

In addition to our solutions, for when you’re unsure what your need, or if you need something that isn’t detailed above, we provide a range of services to help you more broadly.

GA4 account creation and set-up

Basic training

Intermediate training

Advanced tracking setup

Tech stack audit

Third-party tags setup

Dashboard set-up

Top level summary reporting

In-depth reporting

Ongoing consultation