Whizz Kidz

A website that needed to work harder. 

As part of a full rebrand, Whizz Kidz needed a completely new website that aligned with its bold new identity while solving key digital challenges. With a new strategy focused on expanding access to high-quality wheelchairs and mobility equipment, Whizz Kidz needed a website that could do more - one that was: 

• Easier to navigate 
• SEO-friendly and content-led 
• Confident, engaging, and emotionally resonant 
• Designed with accessibility at its core 

The charity couldn’t afford to stick with the status quo - it was time to level up. 

A bold strategy needed a bold solution. 

The new website had to serve as a powerful tool for increasing the number of young wheelchair users receiving mobility support. 

With a strong brand identity and compelling imagery already in place, we focused on three key areas: 

• SEO and reach – expanding online visibility to connect with more families, funders, and supporters. 
• Accessibility and usability – ensuring the new digital experience was fully inclusive for all users. 
• Speed and performance – optimising the site’s code and structure for faster load times and smoother navigation. 

Whizz Kidz’ commitment to inclusivity extended beyond its mission - it was embedded in the very design process of this project. 

Built with and for young wheelchair users. 

One of the most unique aspects of this project was The Kidz Board, a group of young wheelchair users who were consulted throughout the process. Their valuable insights shaped everything from content layout to accessibility. 

Here’s how we brought Whizz Kidz’ vision to life: 

• A bold, brand-led design – the new site is visually striking, with a design that enhances storytelling and impact. 
• Accessibility first design – the new brand identity was implemented in a way that was fully accessible for diverse audiences. 
• Intuitive UX and navigation – we completely restructured the site, ensuring users quickly find what they need - whether they're beneficiaries, funders, or supporters. 
• Performance optimisation – highly optimised code and structural improvements led to faster load times and a smoother experience. 

By focusing on inclusivity, clarity, and speed, we built a site that didn’t just look great, it actively supported Whizz Kidz’ mission. 

Driving engagement and user satisfaction.

Since launch, the new Whizz Kidz website has delivered significant improvements in user experience and engagement:

The new website now effectively engages fundraisers, connects beneficiaries with support, and proudly showcases the life-changing work of Whizz Kidz. 

This wasn’t just a website redesign, it was a complete reimagining of how Whizz Kidz connects with its community, supporters, and partners. 

By putting users first, designing with accessibility in mind, and optimising performance, we created a digital home that Whizz Kidz can grow with.